Crowdsourcing has a group of diverse individuals attempt to solve all or part of a problem, then share or implement solutions. This could take the form of an open call, a designathon, a co-creation group, or a related participatory activity. Our team has used crowdsourcing approaches to engage local communities, inform policy, and develop health interventions. Evidence from randomized controlled trials suggests that crowdsourcing can make health services more equitable and effective.
Crowdsourcing in Health and Health Research: A Practical Guide
Creative Contributory Contests (CCCs) are a form of crowdsourcing that focuses on encouraging individual participation and transforming creative knowledge into public goods. CCCs can often create fresh perspectives in advocacy or service delivery, image and accessory design, and the development of mobile apps or other technologies. Organizing a call for ideas competition requires careful consideration of target groups, call-to-action methods, incentive distribution, multi-sectoral sourcing of judges and organizers, on-site outreach activities, and mechanisms for maintaining participation.
"Design marathons are similar to programming marathons in that they both drive innovation in a very short period of time. The difference is that design marathons focus on generating design to proceed rather than technology to proceed"
-- Professor Joe Tucker, speaking at the end of the Guangzhou Design Innovation Marathon, June 2016